New Era Cap x Swarovski

New Era have teamed up with famed luxury brand Swarovski to produce a limited edition New Era 59Fifty. Only 54 pieces have been made of this New York Yankees 59Fifty, using over 400 individual Swarovski crystal elements to make the logo on the front panels and authentic crocodile leather for the body. The fitted is encased in a satin lined black box similar to the "Gold Star" 59Fifty released in 2004, with an information card and mirror.
Launching exclusively at the Frankfurt flagship store on 1st August, for £225.00/€275.00, the cap will then be available at the London Soho and Birmingham flagship stores and online www.neweracap.eu.

Ehh... Whats Up Doc?

While on my travels to the New Era flagship store in Soho I spotted the "Classic Looney" series. The fitteds feature Daffy Duck, Marvin Martian and Wile E. Coyote. Marvin is embroidered onto a black crown, accented with a lime green visor. The undervisor has a print of Bugs and Marvin from a classic Looney Tunes scene. Next up Wile E. Coyote is embroidered on the left front panel of a red crown. The black visor also has a scene printed onto the undervisor of Wile E. on a Acme rocket.
Make sure you check these out in store or you can get them now via New Era's online store http://www.neweracap.co.uk.

Мишка

New to the New Era flagship store in Soho is Mishka's "Death Adder" 59Fifty. Using a cardinal red crown the logo is embroidered in blue and cream with turquoise highlights on the eyes and tongue. The cap is finished with a purple visor and trademark mouth print on the undervisor.
If you manage to get to the flagship store make sure to check it out or you can get yours online via Mishka's webstore http://mishkanyc.com.

Crooks and Castles

2013 looks like it just may be the year of the fitted. For their spring collection Crooks and Castles have released an array of fitteds and included in the collection is the "Bandusa" 59Fifty.
Crooks and Castles' Medusa logo is what first attracted me to the brand. The use of the mythological creature was unique to me and I've been hooked ever since.

Black Friday

We have adopted America's Black Friday madness. Starting today New Era are having a 3 for 2 special at their European flagship stores excluding Boxpark. The cheapest item will be free, so now you have an excuse to get those three fitteds you've been eyeing. 

New Era Presents: MLB Dugout

You've read the post. Now checkout the video of the interactive MLB Dugout experience. 

MLB Dugout Launch at New Era

Daniel, being away on one of his many other missions, sent me in his place last week to represent Fitted Nation at the launch party of MLB Dugout. This interactive installation at the New Era Soho flagship store in association with Major League Baseball has been created to coincide with the MLB Series.

New Era celebrates Vogue's "Fashion's Night Out"

Tomorrow, Thursday 6 September 2012, New Era will be celebrating Fashion's Night Out at their London Soho flagship store.
Starting at 7pm shoppers will be treated to 30% discount on selected lines, refreshments, gifts and music as well as a preview of New Era's highly anticipated Cube app for iPhone and iPad.
If you are in London tomorrow evening be sure to check it out. Checkout New Era Europe's Facebook page for full details.

Acapulco Gold Pt. II

Earlier in the month I posted about the Acapulco Gold "ILL" fitted that is available on their webstore and at ECapCity. I was browsing instagram, as you do, and found that the New Era flagship store in Birmingham, @new_era_brm, had just got it in.