Last year The Black Eyed Peas front man will.i.am teamed up with Coca-Cola to launch EKOCYCLE to inspire new thing made in part by recycled materials. The Coca-Cola Company are committed to making a minimum $1 million in charitable contributions over the next five years. One way we can join the movement is by purchasing products from brands including; Adidas, Beats By Dre, Levi's, RVCA and New Era.
